You built it from the ground. Now run it from above.
Kestrel is a 12-week operating system for founders who are still the closer, the bottleneck and the help desk. Live coaching, a cohort of 24 peers, and the frameworks that took 100+ founders off the treadmill.
You’re the closer, the bottleneck and the help desk.
Revenue is flat, hours are not. Every growth idea runs through your calendar.
Find the one constraint. Everything else is noise.
A ceiling map of offer, sales, team, systems and you — and one written priority.
Price from value. Build a sale that doesn’t need you.
One flagship offer, a diagnostic sales call, and a script someone else can run.
Owners, not helpers. A scorecard, not a gut feel.
An accountability chart, the right first hires, and a weekly rhythm that runs without you.
Your week, redesigned around what only you can do.
Fewer hours, bigger bets, a board of advisors — and a company that grows while you’re away.
Every business has one ceiling.
It’s rarely the one you think. We measure six dimensions and find the one that’s capping everything else — then we spend twelve weeks removing it.
This founder’s ceiling is Team & delegation: every task routes through them. Twelve questions, six minutes, a full report.
Take the Founder Scorecard →Twelve weeks. Six moves.
One module every two weeks. A live strategy call with Mara every Thursday. An assignment your coach actually reads — and a weekly check-in that tracks the numbers, not the vibes.
Not testimonials. Trajectories.
Every client submits revenue weekly. These lines are their real check-ins, from the first week to the last — the ones who said yes to telling their story.
Three ways up.
All three start with an application and a strategy call — so we only take founders we’re confident we can help. Payment plans available; every programme has a guarantee.
Operators who’ve done the climb.
No career coaches, no theorists. Every Kestrel coach has built, run or scaled a company in the band you’re in.
Four steps, no pressure.
If we’re not the right fit, we’ll say so on the call — and point you to something that is.
Apply
Ten minutes. Revenue, team, the bottleneck in your words. We read every one.
Strategy call
45 minutes with an advisor. You leave with clarity on your ceiling either way.
Your proposal
A written plan with goals, the right programme and payment options. Sign online.
Kickoff
Portal access, intake, your coach, your cohort. Week one starts Monday.
Asked on every call.
Is this for me if I’m under $1M?
The Accelerator is built for $1M–$10M. Between $300k and $1M, many founders still do well — we’ll tell you honestly on the call. Under $300k, start with the free scorecard and the Operator Playbook.
How is this different from a mastermind?
A mastermind is peers. Kestrel is a curriculum, a coach who reviews your work every week, a cohort of peers, and a weekly scorecard that holds everyone to numbers. You implement during the programme, not after it.
How much time does it take?
About three hours a week: the Thursday live call (75 minutes), a module video or two, and an assignment that is real work on your business — not homework for its own sake.
What’s the guarantee?
Complete every assignment in the first 30 days. If you don’t believe the programme will pay for itself, we refund every dollar. Private Advisory and Intensive have their own guarantees in the agreement.
Do you offer payment plans?
Yes — pay in full and save, or spread it over three or six monthly payments. You choose when you sign the proposal.
What happens after the 12 weeks?
Lifetime alumni community, quarterly alumni calls, and the option to continue with Private Advisory. Most founders keep running the weekly rhythm for years.
The view from above is better.
Apply in ten minutes. If we’re a fit, you’ll have a plan on paper within the week.